Investment Returns
A transparent look at the returns from Kuta Lombok real estate — including short-term rental yields, long-term rental demand, property appreciation, and a hybrid strategy that combines both. Based on operational data from Malasama properties.
These figures are based on a combination of Malasama operational data and industry sources for the Kuta Lombok area. All figures are indicative and subject to market conditions.
13–22%
Gross Rental Yield
Short-term rental income before operating costs (Malasama properties)
10–20%
Property Appreciation
Indicative annual value growth in prime areas (industry sources)
75%+
Occupancy Rate
Average across peak and low seasons (Malasama properties)
$180K+
Mid-Range Entry
Starting price for a 2-bedroom villa in Kuta
9.3/10
Booking.com Rating
Malasama Suites Hotel guest satisfaction
+51%
Tourism Growth (2024)
NTB year-over-year visitor increase (Provincial Tourism Office)
Kuta Lombok's short-term rental market is driven by a growing stream of international tourists seeking an alternative to Bali's crowds. Platforms like Booking.com, Airbnb, and direct booking channels deliver consistent occupancy rates above 75% across the year for well-managed properties. During peak season (June–September and December–January), occupancy can exceed 90% with premium nightly rates.
Indicative nightly rates for professionally managed villas in Kuta Lombok:
These rates, combined with high occupancy and relatively low operating costs compared to Bali, produce gross rental yields in the 13–22% range. Net yields after operating costs (management, maintenance, marketing, platform commissions) are lower — typically 4–8% depending on the property and management structure. The exact yield depends heavily on the quality of management, pricing strategy, and guest experience.
While short-term tourist rentals get most of the attention, long-term rental demand in Kuta Lombok is growing steadily. Several trends are driving this:
Long-term rentals (monthly or multi-month leases) typically offer lower per-night returns but higher predictability. A villa that might earn $100/night in peak STR season could rent for $1,500–$3,000/month on a long-term basis — lower gross revenue, but with higher occupancy certainty, lower marketing costs, and reduced wear and tear on the property.
We don't yet have extensive formal data on Lombok's long-term rental market — it's still emerging. But the signals are clear: new flight routes, growing average stay lengths on booking platforms, coworking space proliferation, and anecdotal demand from our own guest interactions all point to a market that's building momentum. For investors, this represents an additional revenue stream and risk diversification beyond pure short-term tourism.
The most resilient rental strategy in Kuta Lombok combines both markets: short-term bookings during high season when nightly rates peak, and long-term leases during low season to maintain steady income. This hybrid approach addresses the main risk of pure STR investment — seasonal revenue gaps.
Here's how a hybrid year might look for a 2-bedroom villa:
Jun–Sep + Dec–Jan
Short-term bookings at $120–$200+/night with 80–95% occupancy. Maximum revenue capture during high-demand periods.
Feb–May + Oct–Nov
Monthly lease at $1,500–$3,000 to digital nomads or expat families. Stable income, lower turnover costs, reduced wear.
This hybrid model provides more predictable annual revenue than pure STR, while still capturing premium rates during high season. Malasama's property management team handles the transition between modes — adjusting listings, managing bookings, and coordinating guest logistics. The result is a more resilient income stream that doesn't depend entirely on short-term tourism trends.
Beyond rental income, industry sources report that property and land values in prime Kuta Lombok locations have been appreciating at 10–20% per year. This is driven by the combination of government infrastructure investment (Mandalika SEZ with IDR 17 trillion committed), growing tourism demand, and limited supply of quality developments.
For context, Bank Indonesia's national Residential Property Price Index (RPPI) shows only ~1% nominal growth nationally, but this index tracks the formal primary housing market across all of Indonesia and does not specifically capture the villa/leasehold market in tourism areas like Kuta Lombok. The 10–20% industry figures come from local property agencies (Reef Property Lombok, Nour Estates) based on transaction data in the area. While these sources have a vested interest, they reflect the on-the-ground reality of a rapidly developing emerging market.
Important caveat: appreciation rates in emerging markets are inherently volatile and not guaranteed. The rate of appreciation could slow as the market matures, or accelerate if infrastructure development and tourism growth exceed expectations. Property investment in any market carries the risk of value decline. We recommend treating appreciation as a potential bonus rather than a core investment thesis.
9.3
Booking.com Rating
10
Villas Operating
Our operating boutique hotel in Kuta Lombok provides real-world evidence for the investment case. With a 9.3 Booking.com rating, consistent high-season occupancy, and year-round demand, Malasama Suites demonstrates what's achievable when quality development meets professional management in Lombok's growing tourism market. This property serves as both our proof of concept and the operational backbone for our property management services.
View Malasama Suites Hotel →No. All figures are indicative ranges based on industry sources and the operational performance of Malasama properties. Actual returns depend on property type, location, management quality, market conditions, and macroeconomic factors. Past performance does not guarantee future results. We recommend independent due diligence and consulting licensed financial advisors.
Gross rental yield is calculated as annual rental income divided by property acquisition cost, before deducting operating expenses (management fees, maintenance, utilities, marketing, platform commissions, and taxes). Net yield after these costs is typically 30–50% lower than gross yield. We report gross figures for comparability with industry benchmarks.
Yes. A hybrid strategy — long-term leases during low season and short-term tourist bookings during peak season — is increasingly common in Kuta Lombok. This approach provides more stable cash flow while capturing premium rates during high-demand periods. Malasama's management team can structure this for your property based on market conditions.
For a managed villa in Kuta Lombok, typical annual operating costs include: property management (15–25% of gross revenue), maintenance and repairs, utilities, marketing/platform commissions, housekeeping, and local taxes. Total operating costs usually represent 30–50% of gross rental income, depending on occupancy and rate strategy.
Want to understand the specific returns for a Malasama property? Our team can walk you through projected rental income, operating costs, and expected appreciation for available projects.
All figures on this page are indicative and based on available data as of early 2025. They do not constitute financial advice or guaranteed returns. Property investment carries risk. Consult a licensed financial advisor before making investment decisions.